I have proactive chat on my website. How can I further improve sales conversions?
It is good to know that you have already seen proactive chat and the benefits it offers. (If you require help in selecting the right chat software, we can help you there as well as we are chat platform agnostic).
To take it to the next level you need predictive ServiceNext-Chat, which is what SalesNext™ does. While proactive chat has certain basic rules that are integrated in any chat platform, SalesNext™ algorithms are based on several propensity models that are self learning in nature and thereby provide additional sales lift on top of regular proactive sales chats.
SalesNext™ integrates these models with any proactive chat. In effect SalesNext™ is chat agnostic, integrates with existing proactive chat software and creates significant lift on top of the proactive chat.
Apart from this SalesNext™ includes sophisticated agent operations delivered through the 24/7 Outperformance framework. You can deploy SalesNext™ as a total solution including operations and SaaS, or as a stand-alone SaaS, irrespective of the chat platform you use. The accuracy of its prediction, quality of intervention, up-sell and cross sell models guarantees an additional 15%-20% lift in sales.
Consider the case of a leading credit card company. SalesNext™ is deployed on top of a proactive chat software platform. The lift that was achieved on top of the proactive chat was approximately 30% in new card applications.
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